Head of Marketing Central Europe

Job Description

Head of Marketing Central Europe

Who We Are

At Kenvue , we strive to realize the extraordinary power of everyday care. Built on over a century of heritage and propelled forward by science, our iconic brands—including NEUTROGENA , AVEENO , TYLENOL , LISTERINE , JOHNSON’S and BAND-AID —are category leaders trusted by millions of consumers who use our products to improve their daily lives. Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers’ hearts and homes.

Pay Grade 41

This position reports directly to the Area Managing Director Central Europe and is a member of the Central Europe Leadership Team (CELT).

Key Responsibilities

• Oversee Marketing Strategy and Brand Activation in 14 country cluster of Central Europe (CE) that includes Germany, Switzerland, Austria, Belgium, Netherlands, Poland, Czechia, Slovakia, Hungary, Ukraine, Baltics, and Iceland
• Define portfolio strategy and resource allocation of personnel and Brand Marketing Expense (BME) across entirety of Kenvue portfolio representing nearly $1B USD in annual revenue as part of annual planning processes and make adjustments in year as required to deliver key KPIs (NTS, GP, IBT, Market Share)
• Manage development of direct reporting team of ~60 Marketing Employees across 6 Marketing Squads + Professional Marketing Team based in Neuss, Germany and ensure consistency in execution across Brand Activation Teams located across CE Markets
• Create collaboration across functions to ensure the cross-functional squad plans are agreed, supported, and implemented through the Customer organisation and across the wider Kenvue organization
• Ensure there is a strong external focus and a relentless effort for excellence in execution
• Balance the need to deliver short term and longer-term business results to maximize overall organization performance
  
  

Talent Development

• Create a culture that is consumer and customer obsessed across the full marketing department and in partnership with cross functional colleagues
• Build a high performing team where people are inspired, challenged, and motivated
• Coach and develop all direct reports to support them in building personal excellence
  
  

Required Qualifications

• University degree or equivalent, in relevant discipline
• At least 15 years of extensive professional experience in operational and strategic marketing in the FMCG area – ideally with experience in both Mass CPG and Pharmacy Over-the-Counter Drugs categories
• Holistic understanding of the business including management of significant complexity and understanding of full P&L impacts
• Strong leadership skills with a with a proven to track record in developing a high-performing culture and talent pipeline
• Strong analytical, diagnostic and decision-making capabilities and ability to work across functions, partnering and influencing delivery of priority outcomes.
• Strong financial and operational understanding
• Strong communicator, with analytical and problem-solving skills as well as proven ability to lead through influence and impact, and conflict resolution skills
• Experience in the development of new products and communication including TV, print and digital
• Confident handling of content-related and organizational complexity, e.g. in a matrix organization
• Ensure that the local team delivers against S&OP requirements to improve MAPE, BIAS and customer OTIF
• Ideally work experience in both Local and Global Marketing Organizations internationally.
• Any past experience in managing sales teams is a plus, pharmacy, grocery channels or e-comm channel
• Fluent in English, any other local language is a plus
  
  

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

Primary Location

Europe/Middle East/Africa-Germany-North Rhine Westphalia-Rhein-Kreis Neuss

Job Function

Marketing

Job Qualifications

What we are looking for